Know who's
really there.
See who visits your site and what they do, not just how many, measured without cookies on a platform built for the GDPR.
- Who it's for
- Businesses that want to know who visits, not just how many.
- What you get
- Your visitors, campaigns and search data, read for you in plain reports.
- Where it starts
- A small script on your site, and your search data connected.
- Privacy
- Built for the GDPR: no cookies, no stored IP addresses, no outside analytics vendor.
Cookie banners
hide your visitors.
Standard analytics depends on cookies, and in Europe that means asking for consent. Visitors who decline drop out of the numbers, so decisions get made on whoever happened to click accept. Cookieless tracking still counts the visit, so your numbers describe your whole audience. Doppio Analytics, my own platform built from scratch, is designed around exactly that.
What you’ll know.
The questions businesses ask about their website, each answered from your own visitors.
Who visits
Country, city and device, and for B2B the organisations visiting, without identifying the people behind them.
Where they came from
Search, ads, social, email, other sites and AI assistants such as ChatGPT, with every campaign credited for the visitors it actually sent.
What they did
Which pages they read, how far they scrolled, how long they really read and when they switched to another tab.
Whether it brought enquiries
Forms started, sent and abandoned, and calls and emails clicked, counted as goals for each channel and campaign, so you see what turns visits into enquiries.
What Google shows
Search data from Google Search Console alongside: what people searched, where you ranked, the clicks, and which pages Google has indexed.
Whether the site works
Page speed measured on real visits, and the script errors that quietly cost enquiries.
What it means
Plain reports on what changed and what to do about it, reviewed with you rather than sent and forgotten.
Behind the reports.
The screens I work from for this service, shown here with an example business and example figures. You don’t need a login: you get the report and what to do about it.
Example data - What it shows
- Visitors, pageviews and visit length for the month, each compared with the month before.
- What you get
- The figures that moved, and why, explained in plain words in your report.
- Why it matters
- It counts without cookies, so visitors who would decline a cookie banner are still in the numbers.
Example data - What it shows
- Every channel that brings visitors, with AI assistants such as ChatGPT and Perplexity listed on their own.
- What you get
- A clear split of where your visitors come from, including people sent by AI answers.
- Why it matters
- AI answers are a new way people find a business, and you see whether it already happens for yours.
Example data - What it shows
- Every way people get in touch, counted as goals: quote requests, calls and emails.
- What you get
- How many enquiries came in, of each kind, and whether the rate is rising or falling.
- Why it matters
- You see the leads your website produces, not just its traffic.
Example data - What it shows
- The report itself: traffic, search, enquiries and visits from AI assistants on one page.
- What you get
- A PDF you go through with me, rather than one sent and forgotten.
- Why it matters
- One page to read, not a tool to learn.
Built for the GDPR,
from the first line.
I built Doppio Analytics myself, around the GDPR and the EU’s cookie rules from the start, rather than adapting an existing tool afterwards. It collects what your questions need, and no more.
For you, that means no cookie banner for your analytics. Your privacy policy still mentions it, in a short paragraph on what is measured and why.
Set cookies or store anything on a visitor’s device.
Count each visit as the page loads, keeping nothing on the device.
Store IP addresses.
Read the IP address in memory to work out the country, the city and, for business networks, the organisation, then drop it.
Follow a person from one day to the next, or from one site to another.
Group a visitor’s pages within one day only, with a random key that changes daily, is deleted after about two days and is never kept in backups. On two sites, one person has two unrelated codes.
Send visitor data to an analytics vendor, an ad network or a data broker.
Look up location and company with databases on my own server. Nothing is sold or shared. Cloudflare only carries the connection.
Record what people type into forms.
Record only whether a form was started and sent, and how long it took.
Set up once,
read together.
What depends on you: access to add a small script to your site, and the questions you most want answered.
Set up
Tracking added to your site, campaigns tagged, search data connected, and checked against real visits.
Run
Hosted and maintained for you on Doppio Analytics. Nothing to install, update or learn.
Review
Regular reviews of what visitors did and what it means for the next decision, not a dashboard to decode.
Who the content
actually reached.
A Bordeaux tanning studio had pageviews and follower counts, but little sense of who was actually interested. Cookieless analytics showed who their content was reaching, and that now shapes what they post and promote.
Read the case studyQuestions about the analytics service.
Is Google Analytics difficult to learn?
It can be. GA4 is powerful, but its reports take time to learn and more time to set up correctly, and plenty of businesses end up with an account nobody opens. As a managed service, you get the answers without anyone on your side having to learn a tool.
Is there anything better than Google Analytics?
It depends on the question you are asking. Google Analytics is free and detailed, but relies on cookies and consent, so in Europe part of the audience goes missing from the numbers. Cookieless analytics counts every visit and still captures the detail that matters for your marketing decisions. More on what that actually means.
Do I still need a cookie banner?
Not for your analytics. Doppio Analytics sets no cookies and stores no visitor IP addresses, so it adds nothing a banner has to ask about. Other things on your site, such as ad pixels or embedded videos, may still need consent, and you will get a list of which.
Is Doppio Analytics GDPR compliant?
It is built for the GDPR: no cookies, no stored IP addresses, a visitor code that can’t follow anyone beyond the day, and no outside analytics vendor in the loop. Whether a site as a whole complies depends on more than its analytics: your privacy policy names it, says what it measures and gives its legal basis (usually legitimate interest), and other tools on the site, such as ad pixels, may need their own consent. That is a description of how it works, not legal advice.
How accurate are the numbers?
More complete than a tool that waits for consent, which on European sites can hide around a third of real visitors. No two tools count identically, so read any figure as a good count rather than an exact one. What Doppio Analytics adds is that the rules behind the count are mine to inspect: every excluded bot is flagged, so it can be reviewed and a past month re-run. One limit applies to every analytics tool, this one included: a headless browser posing as an ordinary Chrome slips past the bot filter.
Is Doppio Analytics an existing tool under another name?
No. It is built from scratch, not a white-labelled or re-badged version of an existing platform. I built it because no existing platform I found covered everything needed to see where a website really stands and what it needs: how far visitors scroll, how long they actually read, when they leave for another tab and how long a form takes, next to campaigns, search data and page speed, all without cookies. It runs on a server I control and is offered as a managed service.
Who holds the data?
I do, on my own platform rather than with Google or an advertising network. It sits on a server I run, none of it is sold or shared, and visitor IP addresses are never stored.
Can I use Doppio Analytics on my own?
No. You get the answers rather than another login: it comes as a managed service, not as a product to learn and run yourself.
What does it cost?
It depends on the size of the site, how many campaigns need tracking, and how often you want to review the results together.
Start with a conversation.
A few lines is enough to begin. You'll hear back within two working days.
Get in touchWhat are you trying to grow?
Enquiries, bookings, sales, sign-ups, or simply being found.
What have you already tried?
The agency, the campaign or the platform, and why it stopped.
What do you expect to spend?
A range is fine. It means the first reply is about what works for your budget.